Kawaii Products

kawaii - (kah-wah-ee): (可愛さ^?) which really means cuteness. ?

?The rise of cuteness in Japanese culture emerged in the 1970's part of? new style of writing.  Many teenage girls began to write laterally using mechanical pencils. These pencils produced very fine lines,? a little different fromt the traditional Japanese writing. Also the girls would write in in big, round characters and they added little pictures to their writing, such as hearts, stars, smiley faces,and letters of the Latin Alphabet. These pictures would be inserted randomly and made the writing very hard to read.  As a result, this writing style caused a lot of controversy and was banned in many schools. ?

Today, in Japan the spread of making things as cute as possible, even common household items, hss was embraced by people of all ages.

So that's a little bit out Kawaii and I have some gorgeous notebooks, journals, and other forms of cuteness in the store now, perfect for using on your projects or gifts.